CONTEXT

With iconic communication based on the pillars of friendship and exploring areas such as sport and music, Super bock is the most consumed and best-loved beer brand in Portugal.

CHALLENGE

Super Bock’s communication is almost 100% made up of assets from the product itself or from the world of beer, which makes it so unique and at the same time challenging to do from the point of view of those who think it up and execute it.

Credits

Client: SUPER BOCK

Agency: LIVE CONTENT

Creative Dir.:  Marco Rocha

Designer:  David Roxo

Strategy: Pedro Mendes, Pedro Anahory, Marco Rocha

SMM: Vasco Completo, Márcia Pedroso, Ana Prates